About

Bar Magic Innovations · Los Angeles

Two bartenders.
One impossible shaker.

We spent years on opposite sides of the same craft. Then we built the tool that put them in the same hand.

The beginning

Created from heart & passion

The Magic Shaker 2.0 was born from the friendship, the work and the creative nights shared by Enrico and Marcos.

After long days behind the bar, they kept dreaming together — playing with ideas, building prototypes, and believing in something new. With passion, love and a little madness, they created a shaker that brings bartending and magic into one unforgettable experience.

This is more than a product. It is a piece of our story, and the beginning of many more creations to come.

The Magic Shaker 2.0, mirror-polished stainless steel
The Magic Shaker 2.0 · mirror-polished stainless steel

Created from heart & passion.

Enrico Fiore × Marcos Gracia

Who we are

Bartenders first.

Between us we have spent years behind bars at The Oscars, the Golden Globes, and for Netflix, Nike, Sony, Google and the Ambani wedding in India.

Bar Magic Innovations is what happens when bartenders design their own tools. The Magic Shaker 2.0 came from a simple observation: the most repeated move behind any bar is the shake, and nobody looks up for it. So we built a shaker that makes them look up — and made sure it still works like a professional shaker when the trick is over.

Marcos Gracia and Enrico Fiore performing with the Magic Shaker 2.0
Shake, strain, serve — and levitate, if you want to.

Marcos Gracia

Bartender and magician. The one who shows you how to make the shaker levitate, step by step, on the card inside your box.

Enrico Fiore

Bartender and flair specialist. The one who proves it is not a toy — it is a shaker you can work with all night long.

The Magic Shaker 2.0 between both boxes
The Magic Shaker 2.0 packaging
127Backers
$17,910Raised
1,000Units in production

The rule

It has to earn its place.

Everything we make follows the same rule: it has to earn its place in a working bartender's kit, and it has to do something nobody expects.

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Marcos Gracia & Enrico Fiore
Designed in Los Angeles